Law Practice Management Using Daylite 3

When I first opened my solo practice, one of the first questions I confronted was "What am I going to use to manage my practice?" Being a long time Apple Mac fan boy, I knew that it had to be Mac based as that is the only hardware platform I would consider. At the time, there was no iPhone nor iPad to extend the office virtually so my focus was on a package that could run on both my office and home systems. And for Read More

Virtually in the Courtroom

The recent Lululemon murder trial provided an opportunity to literally monitor the trial in great detail, in near real-time, from anywhere literally in the world. I followed the courtroom action via Twitter by saving the hashtag search term #lululemon. A hashtag is a way to filter the billions of tweets (Twitter messages) down to the item of interest. In this case, the reporters and courtroom observers who were live Read More

Twittering Lawyers

Jeff Richardson publishes a great blog on the intersection of two of my favorite themes: the iPhone and lawyering. While I disagree with his position on the use of Twitter by attorneys, it is easy to understand why he feels that way. One can easily be distracted by the pull of these social networks. But I think the potential can outweigh the downside if used properly and judiciously. Jeff's most recent post also Read More

The Four Pillars of Social Media Legal Marketing

Anthony Castelli posted the following questions on the LinkedIn Trial Networks Group: How do you use linkedin to get personal injury or workers compensation cases? Especially for your geographica area. I think LinkedIn is a difficult platform to use to drive PI/WC clients to your firm. More appropriately, in my humble opinion, is that it has to be part of your broader social media marketing program. I am in the Read More

Shifting Directions

This blog has been left kind of dormant for a long time. The last couple of weeks I have been researching what some call Web 2.0 technologies and in particular the concept of using social networking to promote my law firm. As a solo practitioner, I do not have a large marketing budget. The more I read about products like Facebook, LinkedIn, Twitter and blogs, the more I came to understand how powerful they may be to Read More